Business

July 10, 2018

|

John Doe

Product instructions must die

We might know our websites back to front but this could be a downfall when it comes to usability. Users should be involved in testing our sites as much as possible.

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Innovation

August 13, 2018

|

Charles Monroe

Focus groups are not usability tests

Less is more when it comes to web content. Web users don’t read pages they scan them – looking for keywords or phrases, which leads nicely onto the next quote…

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Innovation

August 14, 2018

|

Sonia Laurell

How to Build Habit-Forming Products

Users don’t have time for small talk. They are looking to complete a task. Content should be concise – lose the ‘fluff’.

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Design

August 27, 2018

|

Rose Manson

Always take the scenic route

Users shouldn’t have to puzzle over finding the content they’re looking for. They’ll quickly move on if they can’t find what they’re after.

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Business

July 2, 2018

|

Charles Monroe

We don’t read, we scan

If you want a great site, you’ve got to test. After you’ve worked on a site for even a few weeks, you can’t see it freshly any more. The only way to find out if it really works is to test it.

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Business

July 24, 2018

|

Charles Monroe

How to create effective visual hierarchies

If you want a great site, you’ve got to test. After you’ve worked on a site for even a few weeks, you can’t see it freshly anymore. The only way to find out if it really works is to test it.

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